Wednesday , June 19 2019
Home / Business / Things every female entrepreneur should know
female entrepreneur

Things every female entrepreneur should know

female entrepreneur

Remember the days when owning a business was merely a dream? All the goals you set yourself and the “when I start a business” conversations you had with like-minded friends – detailing exactly how you plan on making an impact in the community.

And then, there was the day you officially started your business. Ah! The joy and excitement – and congratulations from your family and friends – left, right and centre. You did it!

Starting your own business is an absolute highlight of a career, however, you may encounter obstacles which you might not have anticipated. If you’re new to the world of business, have a look at these important tips to ensure that your business flourishes:


Don’t be afraid to stand out

There is a growing number of female-owned businesses in South Africa that have taken on male-dominated industries. If you’re part of this growing statistic, view this as an opportunity to show off your entrepreneurship skills, learn as you go and inspire other youngsters to do the same. After all, as the famous Dr. Seuss said, “Why fit in when you were born to stand out?”


It’s not all about the money

Making monthly or even weekly profit is always cause for celebration, but don’t let money be the only driving force. It’s much better to strive for credibility and build a company which everyone trusts and would like to work with. If you get the fundamentals right, the money will no doubt follow in time.


Have a mentor

The truth is, you won’t always have it all figured out and it could be valuable to get advice from someone in whom you can confide. Whether this mentor is a business leader or just someone who understands the principles of business, find someone whom you admire and ask them whether they would act as a mentor to you. Chances are that they would feel flattered that you singled them out and would gladly provide guidance. You’ll often face tough choices and may be unsure about how to proceed. This is where you could ask your mentor to step in…to help you remember your ‘true north’, keep you grounded and help you weigh up the pros and cons when facing sticky situations.


Believe in yourself…and your business

Understand that things may not always go your way and that there may be people who won’t believe in your company as much as you do. However, when you know and understand your brand and have clearly defined your objectives, nobody can take that away from you. Believe in yourself so that when those obstacles come your way, you can use them as learning opportunities and continue to take your company to the next level!


Insure your business

Just as you know how important it is to have car insurance; it’s a no-brainer to insure one of your greatest assets – your business. Get business insurance – even if you’re only starting small – and get peace of mind. Why not get an obligation-free online insurance quote from MiWay? Rest assured that you will enjoy affordable insurance that you can trust.


Good luck!!


Check Also

Photo courtesy of

Steinhoff promotes commercial director to CEO, shares leap

Steinhoff has appointed commercial director Louis du Preez, a key figure in its attempts to …